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Leveraging LinkedIn For Your Local Business
Andrew Riedel, SEO Gold Coast As a local business owner, you have to use every online resource possible to help build your brand and promote your company online. The more exposure to your business,...
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How To Spend Your Yellow Pages Budget In The Digital Age
Andrew Riedel, SEO Gold Coast At one point, it was smart business to advertise your company in the Yellow Pages. But as time went by, this became an expensive way to throw away a good advertising...
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The Importance Of Social Media Right Now And In The Future
Andrew Riedel, SEO Gold Coast As 2013 comes to a close, it’s time to start thinking about where you plan to take your business as we move into the new year. It’s time to realise that Google is making...
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Why is Google + So Important?
Andrew Riedel, SEO Gold Coast As business owners trying to navigate the ups and downs and ins and outs of the Internet, you have to realise that some things just cannot be ignored when it comes to...
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SEO Is Not For All Websites
Is Your Crappy Website Worth the Time, Money & SEO Effort? You were ahead of your time. You created a company website back in 1996 before blogs even existed. At this point, it looks like something...
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How Web 3.0 Will Change SEO
By Andrew Riedel Google continues to make the life of your average SEO very frustrating. With their Panda and Penguin updates, SEOs all over the world are constantly in a heightened state of anxiety...
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Simple and Creative Ways to Improve Your Website Content
Stand Out From The Crowd – Spice Up Your Content! Years ago I read a great book about standing out from the crowd. I can’t remember exactly what the title was but it was something like; “It takes so...
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Google Is Planning To Remove Author Images From Search
Google’s John Mueller today announced that the Google author images we are used to seeing are to be removed from both desktop and mobile search results (SERPs). This is a major review of visual design...
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Ranking Is Getter Harder
Recent algorithm changes by Google have certainly made ranking keywords a heck of a lot harder than they used to be! In May Google even introduced a “ranking delay” for new websites built after May....
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Google Plus
10 July 2014 Update: When I wrote this 2.5 years ago (wow!) Google Plus One was brand new, now it’s a part of the online landscape but has not been embraced as vigorously as the big G expected. Google...
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Penguin 3.0 Google Algorithm Update
There has been a lot of chatter throughout the SEO community recently about the latest Google algorithm update, Penguin 3.0. Many search engine specialists are noticing their rankings fluctuating all...
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Creating A Meaningful Marketing Story For Your Business
As business owners in today’s tough Internet environment, it can be harder to succeed online than you ever imagined possible. You could end up doing everything right as far as getting visibility for...
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Bing SEO: Is it Worth It?
Doing business online – especially through free search engine traffic – is becoming harder than ever. Search engine optimisation opportunities seem elusive at best, even when you manage to attain top...
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Telling Your Marketing Story: A Follow Up
About a month ago we published an article titled “Creating a Meaningful Marketing Story for your Business” and in it we discussed the value of using positive stories to market your company. See the...
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How To Dominate Google: A Case Study
We wrote an article about dominating Google about 3 1/2 years ago. You can read it here: My, how time flies when you’re having fun online! It was a short case study about a Chiropractor operating in...
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3 Major SEO Challenges Faced by Business Owners in 2015
2015 is finally upon us. As business owners, it’s our duty to make sure that we are ready to face the SEO challenges that are already underway in the new year. SEO can be a lot like walking a...
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5 Principals For YouTube Business Domination
When you think about using social media to grow your business, you most likely do not immediately think of YouTube as the ideal platform of choice. Tell Your Story With Video But please take this...
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3 Ways To Increase your Organic Traffic
Getting more traffic is the lifeblood of every successful online marketing effort. You can get traffic through paid advertisements, search engine optimisation, social media and other opportunities....
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Ways To Use Search Data To Expand Your Reach Online
Setting up a website online for your business is necessary in today’s world, but it’s only the tip of the iceberg. Actually getting people to visit this website is another thing entirely, and...
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Natural Search and its SEO Impact in 2015
It’s not always easy to find the evidence of how quickly natural search is growing, but the big news for marketers and online business owners is that we are finally starting to see real world results....
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